Pulse for
Demand Generation teams

Capture and keep the interest of your valuable prospects
A social card with an expert insight
Multi-select survey screen

Capture the attention of your prospects—and keep it

Why this matters:

Leads need compelling data-driven assets to stay engaged

Drive demand generation and enrich lead qualification with embeddable assessment Live Surveys

Serve up industry peer benchmarks that validate your solution in snackable One-Minute Insight Reports

Amplify the impact of your marketing message with infographic assets perfect for social media, blog posts, and press outreach

Understand your buyer's pain points in real time

Why this matters:

Selling effectively requires adapting messaging to changing buyer needs

Launch Quick Polls to get your target audience’s feedback fast on any topic

Identify the latest buyer and market trends with custom timeline Quick Polls

Access a curated newsfeed of what's top-of-mind for technology leaders
An Image of timeline poll
Three examples of One-Minute Insight Report

Get cohesive assets for a full funnel marketing campaign

Why this matters:

A consistent data-driven brand message drives home your company's value proposition

Generate on-demand infographic marketing assets for use on LinkedIn and Twitter

Launch Quick Polls to get fast data points to enrich blog posts and landing pages

Dive into the insights that matter with easy-to-digest and visual One-Minute Insight Report
Image of Mark Wojtasiak from Code42

Reducing time to make critical business decisions by 50%

Learn how Code42 leverages Pulse to understand buyer sentiment and fuel thought leadership.
Read success story
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See Pulse research in the wild

“While we can consume research from traditional firms, in many cases we're guessing or approximating or assuming certain attitudes in senior IT from various pieces of broad, canned research. Pulse let us find out and dive into exactly what we needed to know about our target market.”
Lance Walter, CMO at Neo4j
“Before Pulse, we didn't drive our own surveys to learn about our market. We’re now becoming more methodical with how we approach market data. Pulse has been a key part of this data-driven marketing process.”
Dawn Mallyon, Vice President, Marketing at Hitachi ID Systems
"Pulse saved our marketing team hours of work by executing dynamic content specific to our audience. The quick poll graphics resulted in higher open rates and traffic to our website. The one-minute white papers are a big hit with our audience because they are a quick and relevant alternative to the longer reads they are used to. Pulse customer service is the best customer experience I have ever had with a subscription-based content creator."
Andrea DeLesDernier,
Data Management & Cybersecurity Marketing Director at Axis Technologies
"In order to get the media to even look at your survey results, there has to be news value. Using data derived from a survey of experts in a specific field is only part of the equation. It has to be timely, topical, statistically relevant, and not self serving. Let the data inform the story and then let the reporter tell the story. That’s why Pulse is great for getting the right topical data that amplifies our narrative."
Mike Lizun, Executive Vice President at Gregory FCA